Choosing the Right Music Teaching Model for You

Hey there! So, when I started building a music school, I initially focused on one-on-one lessons because that's how I was taught and what I saw being taught. However, as my school grew to 2,000 students and I connected with music school owners worldwide, I discovered numerous models that I hadn't even considered before. I want to share these models with you.

I've created a document called "30 Plus Models for Music Lessons" that you can grab for free. It provides an objective assessment of each model, along with reflection questions to help you find the best fit for your goals and personality. You can get it here.

What to Consider When Choosing a Music Teaching Model

There are five main categories to think about when choosing a music teaching model:

1. Setup: Consider the difficulty and complexity of setting up the model, the required investment, and the size of the potential student market.
2. Operations: Evaluate the running costs, admin...

9 Books That Radically Changed My Music Teaching Business

Hey there, music teachers and entrepreneurs! Today, I want to share with you the 9 books that have had a profound impact on my music teaching business. These books have helped me build a music school with up to 2,000 students, achieve 7-figure revenue, and experience all sorts of incredible success. While none of these books directly address building a music school, they have provided invaluable insights and strategies that have propelled my business forward. So, let's dive in!

1. The E-Myth Revisited by Michael E. Gerber

This book emphasizes the importance of systems and systematizing your business. It teaches you how to create a business that can run without you, allowing it to not only survive but also thrive. The insights from this book are a game-changer for any business owner.

2. How the Mighty Fall by Jim Collins

Jim Collins is one of my favorite business authors, and this book is backed by years of research into...

The Secrets to Creating Engaging Content on Social Media

Hey there, music lovers! Today, I want to share with you some behind-the-scenes insights from an interview with Jeff, one of our amazing BAM Squad members. Jeff is a social media superstar with hundreds of thousands of followers on TikTok and YouTube. He's a master of short-form video content, which is currently exploding in popularity.

If you've been following us, you might have already seen some of our short videos. But today, I want to show you a clip from our interview with Jeff where he shares some valuable tips on how to create engaging content. The full interview is about 40 to 60 minutes long, and it's packed with incredible insights. If you want to watch the whole thing, I highly recommend grabbing a free trial of our Build a Music School program. Not only will you be able to watch the complete interview, but you'll also get access to thousands of other amazing resources.

Before we dive into the clip, I want to ask...

Transforming Retention Rates with Music Foundations Curriculum

Hey there, fellow music enthusiasts! Today, I want to share with you something that has completely transformed our retention rate, especially for our five and six-year-old students. It's been a game-changer for our music academy, and I believe it can do the same for yours.

Before I dive into the details, I want to share something exciting with you. If you stick around until the end, I'll give you access to all the content we've used to implement this transformation. Yes, you heard it right. All the resources, completely free! So, let's get started.

We've developed a music foundations curriculum specifically designed for five and six-year-olds. This comprehensive program introduces them to different instruments, teaching them the basics and building a strong musical foundation. We've successfully implemented it for all our year one and two students, and the results have been incredible.

Increased Retention

One of the key...

3 Mistakes to Avoid on Your Music School Website

If you're trying to promote music lessons for yourself as a teacher or for your music school, today I'm gonna share three things that I see all the time at Build A Music School, which people get wrong with websites. And it costs you a whole lot of money if you have these things wrong. So let's go through them one by one quickly so you can make sure that you've got them in place and you can save a whole lot of time and money.

1. Mobile Optimization

The first thing you need to do is to check how your website looks on mobile. Most people are browsing websites on their phones, so it's important to ensure that your website is designed for both desktop and mobile. Pull out your phone and visit your website. Scroll through and see if it looks good and functions properly. A poorly optimized mobile website can cost you leads and potential students. Don't let your website look like a big mess on mobile.

2. Landing Pages

Many people assume that...

The Power of Tracking: How it Transformed Our Music Academy

Hey there, music enthusiasts!

I wanted to take a moment to share an incredible change we recently implemented in our business here in New Zealand. This change has had an instant impact on our music academy, resulting in higher retention rates, increased engagement with our families, improved tutor and music teacher performance, and overall success. The best part? It all stemmed from one simple change: tracking specific metrics.

1. Everything that we measure gets better

We've found that whatever we measure, whether it's lateness, punctuality, leads, or the effectiveness of our ads, it automatically improves. By tracking and analyzing these metrics, we can make necessary tweaks, changes, and innovations to ensure continuous growth and improvement. For example, we started tracking our retention rate and the factors influencing it. Without this data, we would be flying blind, unaware of what's working and what isn't.

2. Greater...

3 Productivity Hacks for Music Schools

In today's video, I want to share with you 3 productivity hacks for music schools that will honestly save you thousands of dollars. We're going to get straight into it, lots to share, and I might also share a bonus one with you at the end too.

Hack #1: Use Voice Memos or Loom.com to Speed up Email Replies

There are so many emails that come in where you have to think really carefully about how you word things because you're worried about how people will interpret it. Instead of spending a lot of time crafting the perfect email, get really good at being on camera and use your voice memo to send people a reply. By using platforms like Loom.com, you can send a video email or a voice memo response through messenger or WhatsApp. This way, people get the full context and there's no confusion about how the message came across. Using Loom.com, you can even include a short clip of yourself in the email, making it more personal and engaging.

By using this...

How to Handle Catch-up Lessons and Missed Lessons

Running a private music teaching business or a music school can be frustrating when it comes to catch-up lessons and missed lessons. Balancing the need to not waste time with the desire to not waste money can be challenging. But don't worry, I've got some creative solutions for you!

Before I dive into my top three favorite options, I want to let you know that there are about 10-12 different ways to handle catch-up lessons and missed lessons. If you want to explore all of them, I highly recommend checking out the link below and joining the BAM Squad for a free trial. In Module 3, you'll find a comprehensive lesson on how to handle missed lessons and establish a catch-up policy.

Option 1: Video Replacement

If a student cancels a lesson, one option is to provide a video replacement. You can film a video of the lesson they missed, complete with the lesson plan, and send it to them. This allows them to practice at home and even ask...

How to Brand Your Music School Like a Pro

Hey there! Jonny Wilson here, founder of Build A Music School. If you're looking to build the most successful music teaching business in town, you've come to the right place. Today, I'm going to share with you some valuable tips and tricks on how to brand your music school like a pro.

Before we dive into the details, make sure to check out our website buildamusicschool.com. We have the most successful music teaching business owners in the world collaborating together to help you build the most successful school in town.

1. Clarify Your Brand Identity

The first step in branding your music school is to clarify your brand identity. Take some time to think about how you want to be perceived by people. Do you want to have a fun, colorful vibe or a professional, highbrow image? Understanding your brand identity will help you create the right assets.

2. Build a Logo

Having a logo that represents your school is essential. Don't settle for...

In this video I show you how I went from a solo tutor to an academy owner in 10 steps.